{"id":17584,"date":"2024-04-25T17:41:50","date_gmt":"2024-04-25T20:41:50","guid":{"rendered":"https:\/\/site.redlearning.cl\/?post_type=product&#038;p=17584"},"modified":"2025-11-03T17:33:44","modified_gmt":"2025-11-03T20:33:44","slug":"curso-conducta-del-consumidor-y-fidelizacion-del-cliente-4","status":"publish","type":"product","link":"https:\/\/site.redlearning.cl\/?product=curso-conducta-del-consumidor-y-fidelizacion-del-cliente-4","title":{"rendered":"Curso Conducta del Consumidor y Fidelizaci\u00f3n del Cliente"},"content":{"rendered":"<h2><span style=\"color: #0099cd;\">Objetivo General<\/span><\/h2>\n<hr \/>\n<p>Aplicar las diferentes conductas que tiene el consumidor y utilizarlas a favor de la fidelizaci\u00f3n del cliente.<\/p>\n<h2><span style=\"color: #0099cd;\">Metodolog\u00eda<\/span><\/h2>\n<hr \/>\n<p>Modalidad 100% Online y a tu ritmo.\u00a0Comienza de inmediato, completa todas las actividades y descarga tu certificado.<\/p>\n<h2><span style=\"color: #0099cd;\">Temario<\/span><\/h2>\n<hr \/>\n<div class=\"lightweight-accordion bordered has-text-color has-background\"><details><summary class=\"lightweight-accordion-title\" style=\"color:#ffffff;background:#0099cd;\"><span>M\u00f3dulo I - El consumidor<\/span><\/summary><div class=\"lightweight-accordion-body\" style=\"border-color:#0099cd;\"><h6><span style=\"color: #0099cd;\">Objetivos espec\u00edficos: <\/span>Aplicar mecanismos de atenci\u00f3n y servicio al cliente, respetando elementos de consulta y gu\u00eda de la propia atenci\u00f3n.<\/h6>\n<h6><span style=\"color: #0099cd;\">Duraci\u00f3n: <\/span>25 horas<\/h6>\n<h6><span style=\"color: #0099cd;\">Contenidos:<\/span><\/h6>\n<ul>\n<li>El Consumidor.<\/li>\n<li>Empat\u00eda.<\/li>\n<li>\u00bfEn qu\u00e9 ayuda la Empat\u00eda, en el mundo de las actividades comerciales?<\/li>\n<li>Tipos de Consumidores.<\/li>\n<li>Necesidades del consumidor.<\/li>\n<li>Respetar el tiempo del consumidor.<\/li>\n<li>\u00bfQu\u00e9 es atenci\u00f3n a clientes?<\/li>\n<li>Actitudes que determinan un mal servicio.<\/li>\n<li>\u00bfPor qu\u00e9 se marchan los clientes?<\/li>\n<li>\u00bfC\u00f3mo enfrentar los distintos tipos de conductas de un consumidor?<\/li>\n<\/ul>\n<\/div><\/details><\/div>\n<div class=\"lightweight-accordion bordered has-text-color has-background\"><details><summary class=\"lightweight-accordion-title\" style=\"color:#ffffff;background:#0099cd;\"><span>M\u00f3dulo II - El producto<\/span><\/summary><div class=\"lightweight-accordion-body\" style=\"border-color:#0099cd;\"><h6><span style=\"color: #0099cd;\">Objetivos espec\u00edficos: <\/span>Aplicar mecanismos para mejorar la visualizaci\u00f3n de los productos, bienes y servicios para mejorar la satisfacci\u00f3n de los clientes.<\/h6>\n<h6><span style=\"color: #0099cd;\">Duraci\u00f3n: <\/span>25 horas<\/h6>\n<h6><span style=\"color: #0099cd;\">Contenidos:<\/span><\/h6>\n<ul>\n<li>Definici\u00f3n.<\/li>\n<li>El Producto.<\/li>\n<li>Tipos de Productos.<\/li>\n<li>Etapas de vida del Producto.<\/li>\n<li>La motivaci\u00f3n para el consumidor.<\/li>\n<li>El perfil del consumidor.<\/li>\n<\/ul>\n<\/div><\/details><\/div>\n<div class=\"lightweight-accordion bordered has-text-color has-background\"><details><summary class=\"lightweight-accordion-title\" style=\"color:#ffffff;background:#0099cd;\"><span>M\u00f3dulo III - Fidelizaci\u00f3n del cliente<\/span><\/summary><div class=\"lightweight-accordion-body\" style=\"border-color:#0099cd;\"><h6><span style=\"color: #0099cd;\">Objetivos espec\u00edficos: <\/span>Aplicar herramientas para fidelizar a los clientes, respetando procedimientos.<\/h6>\n<h6><span style=\"color: #0099cd;\">Duraci\u00f3n: <\/span>20 horas<\/h6>\n<h6><span style=\"color: #0099cd;\">Contenidos:<\/span><\/h6>\n<ul>\n<li>Fidelidad.<\/li>\n<li>Lealtad.<\/li>\n<li>Fidelizaci\u00f3n de Clientes.<\/li>\n<li>Ventajas de la Fidelizaci\u00f3n de Clientes.<\/li>\n<li>Tipos de Sistemas de Fidelizaci\u00f3n.<\/li>\n<li>Modelo Global de Fidelizaci\u00f3n.<\/li>\n<li>Perfil de los clientes seg\u00fan la relaci\u00f3n Satisfacci\u00f3n- Fidelizaci\u00f3n.<\/li>\n<li>La Fidelizaci\u00f3n y la Lealtad del Cliente.<\/li>\n<\/ul>\n<\/div><\/details><\/div>\n","protected":false},"excerpt":{"rendered":"<p><span style=\"color: #0099cd;\">Resumen del Curso<\/span><\/p>\n<hr \/>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-333\" style=\"font-weight: inherit;\" src=\"https:\/\/linketeach.cl\/wp-content\/uploads\/2021\/07\/education_computer_school_graduate_cap_monitor_icon_149680.png\" alt=\"\" width=\"48\" height=\"48\" \/>70 horas<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-medium wp-image-335\" src=\"https:\/\/linketeach.cl\/wp-content\/uploads\/2021\/07\/notes_clipboard_icon_149712-1.png\" alt=\"\" width=\"48\" height=\"48\" \/>Evaluaci\u00f3n Final<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-medium wp-image-334\" style=\"font-weight: inherit;\" src=\"https:\/\/linketeach.cl\/wp-content\/uploads\/2021\/07\/education_diploma_award_icon_149701.png\" alt=\"\" width=\"48\" height=\"48\" \/>Certificaci\u00f3n<\/p>\n","protected":false},"featured_media":11982,"template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_joinchat":[]},"product_brand":[],"product_cat":[425],"product_tag":[],"class_list":{"0":"post-17584","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-cursos","7":"desktop-align-left","8":"tablet-align-left","9":"mobile-align-left","11":"first","12":"instock","13":"sale","14":"downloadable","15":"virtual","16":"sold-individually","17":"purchasable","18":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/site.redlearning.cl\/index.php?rest_route=\/wp\/v2\/product\/17584","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/site.redlearning.cl\/index.php?rest_route=\/wp\/v2\/product"}],"about":[{"href":"https:\/\/site.redlearning.cl\/index.php?rest_route=\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/site.redlearning.cl\/index.php?rest_route=\/wp\/v2\/media\/11982"}],"wp:attachment":[{"href":"https:\/\/site.redlearning.cl\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=17584"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/site.redlearning.cl\/index.php?rest_route=%2Fwp%2Fv2%2Fproduct_brand&post=17584"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/site.redlearning.cl\/index.php?rest_route=%2Fwp%2Fv2%2Fproduct_cat&post=17584"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/site.redlearning.cl\/index.php?rest_route=%2Fwp%2Fv2%2Fproduct_tag&post=17584"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}